There’s a common bit of advice we entrepreneurs and execs always get: worry less about the competition, and more just about growing your own business.
It’s good, sound advice. But man — it’s hard advice to follow. Between your competitors’ 100 tweets about a day about however Everyone In the World Loves Them, their $50m in venture financing last week, their We Rule the World press releases (that no one reads but you) … competition is all around you. And that’s not even including the deals you are working on every day, every week, every hour, trying to beat the competition. If you’re a founder or in sales or marketing or customer success … you’ll be talking about the competition Every Single Day.
And the one thing though that gets your attention more than anything is when a Big Tech Co. enters your space. Either by building a product from scratch —…
View original post 411 more words