People Not Things Sell Online: Startup Lesson #1 – CrowdFunde

See on Scoop.itInside Sales

This is such a simple but hard won lesson. We lucky few Internet marketers are widget obsessed. We love our widgets. Can’t tell an emotional resonate story about a widget unless you have the talent of artists of the statue of Talking Heads (More Songs About Buildings and Food).

In this “BEOFRE” vs. “AFTER” storyboard we edit a DigitalOcean ad we received yesterday and see if you don’t agree that PEOPLE not THINGS sell best online.

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